texas-moody

Cursos Autodirigidos

Mobile Journalism: How to use your phone to produce great videos and build a social audience

February 4 to March 3, 2019
Instructores:   Yusuf Omar

This course provides an introduction to social videos creation, both for and by mobile devices. It will help students understand the latest innovations at the intersection of technology, media and people. On completion of the course, each student will produce a journalistic video that will be shared across social media platforms. Students in this course will have a good grounding to tackle the challenges of a global, social and mobile world in 2019.

Elija entre las siguientes opciones

This resource page features course content from the Knight Center for Journalism in the America's massive open online course (MOOC) titled "Mobile Journalism: How to use your phone to produce great videos and build a social audience." This four-week course took place from February 4 to March 3, 2019. We are now making the content free and available to students who took the course and anyone else who is interested in learning how to discover amazing stories online, capture and edit videos with your phone and build engagement strategies so your content travels online.

The course, which was supported by the Knight Foundation, was taught by Yusuf Omar. He created and curated the content for the course, which includes video classes, readings, exercises, and more.

 The course materials are broken up into four modules:

  • Module 1: How to find amazing stories online and from around the world, using the latest techniques and tools to discover and verify user-generated content.
  • Module 2: This is all about social publishing and how to capture the best possible content with your phone. A few small tips can make a really big difference in producing professional quality videos with the device you already own.
  • Module 3: Edit the video you created in Module 1 and 2, and get it ready for various social media platforms. We’ll go from the storyboarding and scripting process, all the way to exporting.
  • Module 4: You’ve done all the hard work, made an amazing mobile video. Now it’s time to share, share, share. The audience isn’t just going to come to you; we need the story to find them! This module shares the secrets of optimizing your content for social platforms and ensuring your stories bubble to the top of people’s social media timelines.

As you review this resource page, we encourage you to watch the videos, review the readings, and complete the exercises as time allows. The course materials build off each other, but the videos and readings also act as standalone resources that you can return to over time.

We hope you enjoy the materials. If you have any questions, please contact us at journalismcourses@austin.utexas.edu.

About the Instructor

yusufYusuf Omar is a multi-award winning journalist and Co-founder of Hashtag Our Stories, a TEDx speaker, former CNN Senior Social Media Reporter on Snapchat and former Mobile Editor at the Hindustan Times in India where he empowered 750 journalists to tell stories with the phones. He has been a foreign correspondent with just his phone since 2010 and covered the Syrian civil war. In 2018 he Co-founded Hashtag Our Stories, a global video publisher focused on people changing their world. They’ve trained communities in over 40 countries to tell stories with their phones and create daily news shows on social media platforms.

Social Discovery

How to find amazing stories online and from around the world, using the latest techniques and tools to discover and verify user-generated content.

 This module will cover:

  • Develop original angles and story ideas
  • Learn about constructive journalism and solutions-based storytelling
  • Experience using new techniques and tools to find and aggregate videos online
  • Understand online copyright policies
  • Apply fact checking principles to verify user-generated content

 Video Class

1. Social discovery

Watch Video  Transcript

2. What is the angle?

Watch Video  Transcript

3. Solution-based storytelling

Watch Video  Transcript

4. Tools to find amazing stories online

Watch Video  Transcript

5. Tools to fact-check and verify photos and video online

Watch Video Transcript

 Readings

 Optional Materials

Social Videography

This is all about social publishing and how to capture the best possible content with your phone. A few small tips can make a really big difference in producing professional quality videos with the device you already own.

 This module will cover:

  • Learn mobile videography techniques, from stability and framing to sound and sequencing
  • Build Instagram/Snapchat Stories strategies and explore global best practices

 Video Class

1. 9 Tips for videography with your mobile phone

Watch Video  Transcript

2. Top 10 tips for live video

Watch Video  Transcript

3. Top 10 tips for Instagram Stories

Watch Video  Transcript

 Readings

Social Editing

Now that you’ve shot a video, it’s time to edit your masterpiece and get it ready for various social media platforms. We’ll go from the storyboarding and scripting process, all the way to exporting.

 This module will cover:

  • Create video storyboards, shot-lists and scripts for social videos
  • Practice mobile video editing for various online video formats like explainers

 Video Class

Social Engagement

You’ve done all the hard work and made an amazing mobile video. Now it’s time to share, share, share. The audience isn’t just going to come to you; we need the story to find them! This module shares the secrets of optimizing your content for social platforms and ensuring your stories bubble to the top of people’s social media timelines.

 This module will cover:

  • Identify how social videos differ on each platform
  • Create derivative content strategies so your content can be easily repurposed
  • Understand how to help your content beat the algorithms
  • Build engagement and sharing strategies to increase the reach of your content
  • Collect the right metrics for success and measure the impact of your work
  • Make thumbnails, headlines and hashtags
  • Mobile journalism workflows and quality control

 Video Class

1. Tips and tricks for social engagement

Watch Video  Transcript

2. The future of news and MOJO with Caroline Scott

Watch Video  Transcript

3. Stay connected with the MOJO community

Watch Video  Transcript

 Readings

1. "What 777,367,063 Facebook posts tell us about successful content in 2019 (New Research)" by Brian Peters [Buffer]

Instructor's note: Love it or hate it, Facebook is the world’s most popular social media platform with over 2 billion users. There’s a lot journalists can learn from the world of marketing when it comes to everything from headline writing to engagement strategies. This long read will help you understand what kinds of content are most engaging on the platform.

2. Here’s a quick breakdown of the three types of video content I mentioned from the YouTube Creator Playbook. It’s written for advertisers, but they’re also communicating with stories so it’s totally relevant to journalists. [think with Google]

3. Instagram creators handbook [IGTV]